“All of these teams have become businesses in the past 20 years,” Hicks said. ” … This business has to do with fan affinity and brand devotion. It doesn’t necessarily have to do with winning.”
This is from Tom Hicks owner of the Dallas Stars and Texas Rangers. The Dallas Business Journal reported this last Friday. Why haven’t I heard about this until now? Why hasn’t this been all over local media? I haven’t heard it. Tim MacMahon just posted this at 12:43pm today over at stars.beloblog.com
This only confirms everything we have suspected for some time now. Bob and Dan have been all over Hicks for years now (Search Bob’s Blog for Tom Hicks payroll). Bob, just let me know what segment you will dissect this on Friday!
Please, will someone buy these teams from Tom Hicks!!!
Goodbye, Ameriquest Field. That’s right, the Rangers announced today that Ameriquest Field in Arlington is gone. A relic of of the good old sub-prime mortgage boom days is now, no more.
Did the Rangers correct their horrible mistake? Almost. Now the temple will be known as Rangers Ballpark in Arlington. Not quite as good as The Ballpark in Arlington, but close.
Jeff Cogen, Rangers team President, is on with The Hardline right now. He stated that Tom Hicks initiated efforts to buy back the naming rights a year ago. Looks like the Rangers realized the error of their ways. Littering your stadium with someone else’s name and logos is no way to grown your own image.
[Update 4:32PM] Evan Grant weighs-in Rangers rename their home.
When will teams learn to stay away from corporate sponsorships? Sports teams should not tie their names to corporations, period.
Are you listening Jerry? The only names I want to see are some combination of Tom Landry, Texas, Cowboys, and Stadium/Field. Please don’t sell out the Cowboys!
On a side note, while the Rangers have good news in ditching Ameriquest, the black cloud continues to hover the franchises pitching. Thomas Diamond will have Tommy John surgery on Tuesday. The DVD boys may never pan out.
Via email today from the Texas Rangers:
Rangers Winter Caravan
Help the Rangers kick off the 2007 Rangers Round Up Winter Caravan at the Fox Sports Grill in Plano on Friday, January 5 from 7:00 p.m. - 9:00 p.m.
Pitchers C.J. Wilson and Kameron Loe, minor league pitcher Thomas Diamond, and Rangers radio broadcaster Victor Rojas will be available beginning at 7:00 p.m. to sign autographs and answer questions about the upcoming season. Come out for autographs, prizes, and free tickets to the Ameriquest Texas Rangers Fan Fest. Fox Sports Grill is located at 5741 Legacy Drive in the Shops at Legacy, just off the Dallas North Tollway. Admission is free.
Additional upcoming player appearances here.
Major props to Jon Daniels. He just pulled off a deal with the Doug Melvin (the best GM the Rangers have ever had) to land Carlos Lee and top prospect Nelson Cruz from the Brewers.
ESPN.com - MLB - Source: Brewers trade Lee to Rangers in 6-player deal
The Milwaukee Brewers are trading slugger Carlos Lee to the Texas Rangers as part of a multi-player deal, ESPN.com learned Friday.
The Brewers are sending Lee, minor-league outfield prospect Nelson Cruz and a player to be named later to the Rangers for relief pitcher Francisco Cordero and outfielders Kevin Mench and Laynce Nix.
Too bad, you can’t link to The Ticket’s radio signal. I head it there first!
Note to Houston…go get Tejada today!
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